Outbrain blog design
Design an editorial website which aims to promote editorial content and entice readers to sign up for our newsletters.
I created a unique identity for the blog which used visual elements to connect with the corporate website. I researched the successes and pain points of many blogs and applied learnings to final blog architecture. I used sketching and site maps to define the flow, wireframes and high fidelity designs to finalize UX and design.
– Sticky right rail
– Category page drill-down
– Archive page of all articles based on date
– Article page includes customized commenting and recommendation module
A responsive blog which has seen the subscriber base grow significantly since launch.